Startup Branding & Marketing

Making your beloved brand grow right from day zero

‘A good beginning is half the battle won’, goes that famous saying which is as true in the world of branding and marketing as it is anywhere else. Whether you are starting a new product or a services company, or developing a new brand within your brand basket, or diversifying into a new product category altogether, you know that you are incubating and nurturing a new brand.

One to ten is different from
ten to hundred

‘What takes you from one to ten cannot take you from ten to hundred.’ This is a wise saying in corporate management that smartly hints at how the rules of the game change. The management style and structure that works for a startup will not help you when you are a mid-sized company. What is true of management is true of marketing as well.

Marketing for startup brands
is a specialized skill

While the broad concepts of marketing are largely the same, they need to be tweaked and fine-tuned for a brand which is just starting out. And that needs specialized skill and experience along with the understanding of the market in question. Starting from brand naming to logo design, corporate identity to brand guideline, it needs an effective brand strategy to take the brand out of incubation to infancy to toddlerhood and so on.

HCF startup strategy

Team HCF holds a considerable experience in handling brands that are starting out, and creatively leading them through the entire brand lifecycle. With the help of our specialized marketing strategy, we have helped brands like Kalpana Incense, Alife, Cravon, Kivo, and Mint More to name a few.

HCF Startup Strategy

Team HCF holds a considerable experience in handling brands that are starting out, and creatively leading them through the entire brand lifecycle. With the help of our specialized marketing strategy, we have helped brands like Kalpana Incense, Alife, Cravon, Kivo, and Mint More to name a few.

Open chat